Saturday, June 25, 2011

Outside Lands Adds Additional Artists

Another Planet Entertainment, Superfly Presents and Starr Hill Presents, in a partnership with the San Francisco Recreation and Park Department, are excited to announce that Esurance, the San Francisco-based car insurance company, has been named the official transportation partner for the 2011 Outside Lands Music & Arts Festival.

 

As the official transportation partner, Esurance will provide convenient shuttle buses and a bike valet to help attendees get to the festival each day. Esurance Shuttle riders will enjoy a quick and convenient ride from the easily accessible Bill Graham Civic Auditorium to the festival entrance. A three-day round trip ticket will cost $29.50 and these tickets will go on-sale on the website on Friday, June 24. For the bike valet, Esurance has worked with the SF Bike Coalition to create unique incentives for those that bike to the event.

 

"At Esurance, we promote the use of alternative methods of transportation in everyday life, and we extend that concept to the events we sponsor. We are excited to partner with Outside Lands to enhance their alternative transportation programs," said Darren Howard, Esurance's vice president of marketing. "Esurance strives to improve people's experience at the events we sponsor, which is why we are planning special incentives for festival attendees that take the Esurance Shuttle or use the Bike Valet at this year's Outside Lands."

 

Attendees that take the Esurance Shuttle or use the Bike Valet will be eligible to receive a select number of  giveaways including VIP upgrades, bike tire repair kits, and pre-loaded Clipper cards, which can be used on Muni, BART, AC Transit, VTA, SamTrans, Caltrain and Golden Gate Transit and Ferry.

 

"We're happy that Esurance has come on board to work with us this year," said Allen Scott of Another Planet Entertainment. "We want to work with our local community as much as possible and make this the best festival experience we can. And, of course, we want the festival's carbon footprint to be as small as possible. Esurance will help us achieve these goals."

 

Both Esurance and the festival organizers are working together to ensure that the festival prepare the most robust alternative transportation program it can. They would like the community to participate in these efforts and have created an email address for suggestions. If people have previously taken the shuttle buses or biked to Outside Lands and have suggestions on how to improve the experience, they can email them to sponsorships@esurance.com.

 

Outside Lands has also added five Bay-Area artists to its acclaimed lineup. These artists are: Eskmo, Kelley Stoltz, K.Flay, Arann Harris & The Farm Band and New Orleans Klezmer Allstars, whose founding member is from San Francisco.

 

The complete Outside Lands lineup is below:

 

Muse

Phish

Arcade Fire

The Black Keys

Deadmau5

The Shins

MGMT

Girl Talk

The Decemberists

John Fogerty

Erykah Badu

The Original Meters

Beirut

The Roots

Arctic Monkeys

STS9

Big Boi

Big Audio Dynamite

Warren Haynes Band

Clap Your Hands Say Yeah

Major Lazer

Little Dragon

Julieta Venegas

Ellie Goulding

Sia

OK Go

The Greyboy Allstars

Josh Ritter & The Royal City Band

Old 97's

Mavis Staples

!!!

Latyrx feat. Lyrics Born & Lateef

Best Coast

Collie Buddz

Phantogram

Charles Bradley & The Menahan Street Band

Foster The People

Lotus

STRFKR

Junip

Tune-Yards

Pajama Club feat. Neil & Sharon Finn

The Infamous Stringdusters

Christina Perri

The Vaccines

Toro Y Moi

Vetiver

Bob Schneider

The Limousines

The Stone Foxes

The Joy Formidable

Eskmo

Macklemore & Ryan Lewis

Wye Oak

Ana Tijoux

Orgone

Lord Huron

New Orleans Klezmer Allstars

Tamaryn

Grouplove

The Fresh & Onlys

Ximena SariƱana

Ty Segall

Release The Sunbird

Kelley Stoltz

Nick Bluhm & The Gramblers

K.Flay

Diego's Umbrella

Arann Harris & The Farm Band

Cosmic Suckerpunch

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